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Robert Wheeler

Your book sounds interesting, but there was no link enabling me to easily purchase it. On, one seller, obviously hoping to "win," has a copy (volume 1 in a series) available for $9,999.00 (PLUS $3.99 shipping!). Way beyond my threshold, but I thought that might give you a chuckle.

Thanks for the useful hints.

Charlie Dunton

What you are saying is exactly what Simon Sinek is saying in his leadership talks. The key question in his mind, and it really sums up the questions you asked, is Why? He talks about this in his TED talk, using Apple, the Wright Brothers and Martin Luther King as examples.

Here's the TED link if you're interested.

He's also written an excellent book on the subject entitled "Start With Why".

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